Maestro Winter Campaign
The new Maestro is here. Agency: TBWA Latvija Creative: Kaspars Eglītis AD: Inta Brūniņa Proj/dir: Daina Čakste / Krista Niedra Production: Creator Director: Papa Chi Chi
McDonald’s Maestro
Customer: McDonald’s Work: ATL, BTL Just like the burgers themselves, the communication materials for McDonald’s Maestro series of burgers are 100% made in Latvia. Two robots were specially built for the purposes of filming this campaign’s product ingredients. In various ways, the robots moved, tossed and arranged them. The appearance and corrections to products were designed by a specially recruited food specialist from Germany, working in a team with two professional chefs from Latvia. Likewise, the accompanying music orchestra arrangement was composed and performed with live instruments right here in Latvia. Both burgers were created by chef Lauris Aleksējevs in honour of McDonald’s 25th anniversary in Latvia.
If Recruitment .NET
Play Play Play Previous Next Customer: IF P&C Insurance Work: ATL How to attract professional .NET programmers when actually there are none? Convert them from a different programming religion – JAVA. Hey, Javist! Do you have time to speak about Dotnetism? You do? Great!
Chef burger
Play Previous Next Customer: McDonald’s Work: ATL, BTL, POS Latvian gourmets are no longer giggling about calling McDonald’s a “restaurant” after the launch of the Chef Burger. Using he recipe and endorsement of a star chef, creative BTL moves, smart cooperation with influencers, and voila – you get a premium burger sales increase of 60%!
ALFA rebranding
PlayPreviousNext Customer: Shopping Centre “Alfa” Work: ATL. POS When there are new players in town that all shout like they own the city, our client had to regain the status of the No.1 shopping mall. Did we have to shout louder? No. We just had to show that ALFA has more to offer.
Luck makes you beautiful!
PlayPlayPreviousNext Customer: Latvijas Loto Work: ATL Talking about lotteries, luck can make you rich. But it is not legal to say it on ATL channels. Luckily, the moments of luck also bring out the next most wanted thing – beautiful, natural expressions on your face. Whether it is a smile, scream of surprise or even tears –…
Best Burger campaign 2021
There are things that we can rely on. For us it’s McDonald’s. We are proud to share our new story about, it seems like, the best burgers that have ever been shown. Creative: Kaspars Eglītis AD: Inta Brūniņa Proj/dir: Daina Čakste Production: Film Angels Productions, Ivo Ceplevics Director: Pauls Kesteris DOP: Janis Eglitis
s/c Alfa “Your threads – your business”
We took a 16mm film camera and captured various scenes of Riga in autumn and interviewed various locals talking about their wardrobe. The idea of the campaign is to celebrate people’s choices when it comes to the colour of their clothing, because the way we dress conveys both an attitude we seek to express externally,…
Internet that’s tired
Play Play Previous Next Customer: TET Work: ATL, BTL Mobile internet is becoming increasingly popular not only for activating mobile but also home devices, but its capacity is dependent on the number of users. In particular, the impact on speed can be felt in the evening. How, in reality we don’t want internet with working…
Faringospray
Customer: Olainfarm Work: ATL Being ill without experiencing pain is a pure pleasure. Faringospray supports the idea and slumber party for the entire family! The campaign is intended for the Belorussian market.