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Warning for Seniors

ATL, BTL, Case study, Latvijas Dzelzceļš, WorksBy krishjanisOctober 25, 2020Leave a comment

Warning for Seniors   Customer: Latvijas Dzelzceļš Work: ATL, BTL, Case study The older, the smarter – seniors don’t listen to anyone’s advice. The two exceptions are their children and doctors. This insight was used to reduce accidents on railways caused by elderly people, who also were the victims in those accidents. The key was to get them to…

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