The Baltic Way 30

< Go Back The Baltic Way 30 Customer: The Latvian Institute Work: BTL This video, commissioned by the Latvian Institute had to tell one of Latvia’s most important and fascinating stories. It would represent Latvia abroad and at home, in schools, embassies – at almost any event, dedicated to our regained independence. So, instead of…

RIX Symphony

< Go Back RIX Symphony Customer: Riga International Airport (RIX) Work: BTL, Case Study Where some people see crowds, technics and noise, we noticed music. And that was one lucky look – RIX’s video with world’s first airport symphony got more than two million views, some prizes and some more love points for one cool…

Recruitment .NET

< Go Back Recruitment .NET Customer: IF P&C Insurance Work: ATL How to attract professional .NET programmers when actually there are none? Convert them from a different programming religion – JAVA. Hey, Javist! Do you have time to speak about Dotnetism? You do? Great!

Tet Launch

< Go Back Tet launch Customer: TET Work: ATL How do you get people to fall in love with a new-born brand if the work it does is very specific and technical? By inventing a new department called the "Intuition Department" that works to reduce the number of buttons in the world. At the very…

CHEF BURGER

< Go Back CHEF BURGER Customer: McDonald’s Work: ATL, BTL, POS Latvian gourmets are no longer giggling about calling McDonald’s a “restaurant” after the launch of the Chef Burger. Using he recipe and endorsement of a star chef, creative BTL moves, smart cooperation with influencers, and voila – you get a premium burger sales increase…

Warning for juniors

< Go Back Warning for Juniors Customer: Latvijas Dzelzceļš Work: ATL, BTL How to get young people to listen to warnings, if they listen to no one but their headphones and smartphones, even when crossing dangerous railways? Come up with a song and video that shows how not paying attention puts you in a bad…

UNSURPRISABLE

< Go Back UNSURPRISABLE Customer: Lattelecom / Helio Work: ATL Promoting Helio’s interactive television in the world full of cable providers, streaming services and pirate downloads was no easy task. The strategy was to push on the painful dot. While people rarely get surprised by entertainment anymore, Helio can still do this with great content,…

LATTELECOM SERIES

< Go Back LATTELECOM SERIES Customer: Lattelecom / Helio Work: ATL, Case study A State enterprise, corporate, cold and pricy. How to make people love that, when much cheaper and friendlier rivals are invading the market? By being honest, self-ironic and demonstrating great vision. Lattelecom rebranded as a local enterprise with world-class ambitions, standards, achievements…

BE NEAR ME

< Go Back BE NEAR ME Customer: TBWA’s Latvia Work: BTL, Case study We lost the pitch for a social campaign about the relationship between children and their parents. But we really believed in our idea, so we decided to do it ourselves. We created an interactive platform “be with me” for sharing ideas and…